
Good manners are like a road map for society. According to Harvey Mackay, author of Swim with the Sharks, "They (good manners) help us navigate tough situations. We don't have to backtrack because we haven't taken wrong turns. We will reach our destination without the road rage. Good manners are free, but they are also priceless."
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| CORPORATE EXECUTIVES find private consultation most effective. |
| BUSINESS PEOPLE seeking a competitive edge may choose to attend a regularly scheduled events. |
| ASSOCIATIONS, ORGANIZATIONS, and INSTITUTIONS often prefer a cost-effective seminar held in-house. |
| INDIVIDUALS seeking a more polished image enjoy sharing the experience of a dining tutorial with friends. |
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Front-line professionals reflect directly on the bottom line of a business. Companies are recognizing that etiquette and protocol knowledge is a form of business intelligence. This has created an unprecedented demand for expert guidance on matters of business etiquette, international protocol and dining skills. In fact, soft skills are so important in the workplace, a survey by two University of Massachusetts economists found that 86 percent of employers consider them to be among their most important hiring criteria.
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